
Trump Plaza, RAYANA and AMAYA developments signal a major shift in Middle East luxury real estate
Dar Global and the Trump Organization have confirmed during the live launch event today (12.1.26) they will accept cryptocurrency as a form of payment for select units across their newly launched Saudi Arabian developments, marking a significant milestone in the convergence of luxury real estate, digital assets, and cross-border capital flows.
The announcement was made live at today’s launch event for Trump Plaza, confirming that buyers will be able to transact using cryptocurrency on new projects including Trump Plaza, RAYANA, and AMAYA Trump Plaza developments in Saudi Arabia. As Erik Trump and Dar Global CEO Ziad el Chaar expressed renewed enthusism for the future of crypto.
The move comes as the partners expressed opinion on the upcoming 'tokanised' launch of the Trump International Maldieves development

A First for Trump-Branded Saudi Real Estate
The move positions Dar Global and the Trump Organization among the first major developers to formally integrate cryptocurrency payments into high-end real estate sales in the Kingdom, reflecting growing demand from international investors seeking flexible, borderless payment mechanisms.
The decision builds on Dar Global’s broader strategy of embracing blockchain-enabled capital structures, following its earlier work on tokenised real-estate models and crypto-friendly developments in other global markets.
Aligning With Saudi Arabia’s Global Capital Push
The announcement comes as Saudi Arabia continues to accelerate its transformation into a global investment and lifestyle destination under Vision 2030. By enabling cryptocurrency payments, the developers are effectively opening Saudi luxury real estate to a wider pool of international, tech-native, and crypto-wealth investors, particularly from Europe, Asia, and the Middle East.
Executives at the launch highlighted that crypto acceptance is designed to:
- Streamline international transactions
- Reduce friction for cross-border buyers
- Appeal to a new generation of global high-net-worth individuals
- Future-proof sales infrastructure in line with evolving financial systems

The Developments: Trump Plaza, RAYANA and AMAYA
- Trump Plaza serves as the flagship project, combining branded residences, lifestyle amenities, and premium commercial space.
- RAYANA and AMAYA Trump Plaza further expand the Trump-Dar Global footprint in Saudi Arabia, targeting ultra-luxury residential buyers and international investors.
Together, the projects reinforce Dar Global’s positioning as the international luxury arm of Saudi real estate, while extending the Trump Organisation’s branded residential portfolio deeper into the Gulf.
Crypto Meets Branded Luxury
Accepting cryptocurrency for property purchases represents more than a payment innovation, it reflects a broader shift in how global capital is deployed into real assets. As digital wealth continues to grow, particularly among crypto-native investors, luxury real estate is increasingly seen as a store of value, diversification tool, and lifestyle asset.
By formalising crypto payments at launch, Dar Global and the Trump Organisation are signaling that digital assets are no longer peripheral, but an integrated component of modern real-estate transactions.
A Signal to the Market
The announcement is likely to be closely watched by developers, regulators, and investors across the region. It sets a precedent for how crypto, luxury branding, and Middle Eastern real estate may intersect going forward, and underscores Saudi Arabia’s ambition to remain at the forefront of global capital innovation.
As these developments move into active sales phases, Trump Plaza, RAYANA, and AMAYA may become reference points for how cryptocurrency transitions from speculative asset to transactional infrastructure in global real estate.

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